1501, 2010

Social networking: the beginners guide to its uses in business

By |January 15th, 2010|Digital Media, Social Networking|Comments Off on Social networking: the beginners guide to its uses in business

Social networking: the beginners guide to its uses in business
Digital marketing and the use of social media is assuming greater importance in the marketing mix and it’s time we got stuck in! It is the future in communication.

2010 will challenge companies to fully grasp the opportunities offered by online communications and social media. Most people […]

1201, 2010

Weathering the Economic Downturn with cost-effective Advertising Strategies

By |January 12th, 2010|Advertising, Business, Miscellaneous|Comments Off on Weathering the Economic Downturn with cost-effective Advertising Strategies

Weathering the Economic Downturn with cost-effective Advertising Strategies
In the current economic climate thoughts turn to cost cutting and cost-effectiveness in all aspects of business. Advertising and marketing are often honed in on and their effectiveness questioned. The old adage ‘I know half my advertising works, but which half’ still applies, but beware the consequences of […]

1101, 2010

Life in Cork! with Mary Hopkins

By |January 11th, 2010|Uncategorized|Comments Off on Life in Cork! with Mary Hopkins

Life in Cork! with Mary Hopkins
This autumn sees Cork alive with festival fever – we’ve just had the Guinness Jazz Festival and the Corona Cork Film Festival, both a great boost to business as we face into winter. Hotels, guesthouses and bars were reporting increased business during the festivals, and I’d hazard a guess that […]