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407, 2012

The effectiveness of Direct Mail with An Post

By |July 4th, 2012|Business, Cork, Direct Marketing, Irish|Comments Off on The effectiveness of Direct Mail with An Post

We had a really interesting meeting with An Post this week about the effectiveness of Direct Mail.
Apparently in a PMO (piss me off) index of how people react to direct advertising, 64% dislike email, online ads and social networks, while only 25% of people are annoyed by addressed mail.
Here are some interesting stats which demonstrate that […]

2903, 2012

Let’s promote Cork together – Selling Ourselves!

By |March 29th, 2012|Business, Cork, Irish|Comments Off on Let’s promote Cork together – Selling Ourselves!

1301, 2012

Click, click. Who’s there?

By |January 13th, 2012|Digital Media, Online, Social Networking|Comments Off on Click, click. Who’s there?

Click, click. Who’s there?
As the New Year gets underway everyone’s talking about New Year’s resolutions. The most popular resolutions in our office are the old favourites: eat better, exercise more and try to leave the office on time (except on days where deadlines or events dictate otherwise!).  Biscuits and tins of chocolates have been well […]

512, 2011

Hopicano says think Irish, think local, think jobs this Christmas!

By |December 5th, 2011|Business, Christmas, Cork, Irish, Jobs|Comments Off on Hopicano says think Irish, think local, think jobs this Christmas!

By Judy & Clair.
I’m sure you heard our MD, Mark Hopkins on 96FM’s Neil Prendeville show last week talking about buying Irish.  Here at HC we feel pretty strongly about it, it’s our future no doubt.   When it comes to supporting Irish Business actions speak louder than words…..
“Vote with your feet” is an often used […]

1211, 2010

Reflections of Cork – An insight into Cork life by Cork people

By |November 12th, 2010|Business, Cork, Miscellaneous|Comments Off on Reflections of Cork – An insight into Cork life by Cork people

Reflections of Cork – An insight into Cork life by Cork people
When I was asked to be interviewed for this, I hesitated, to be honest. I’ve been in the press a lot lately, either for our firm, our client firms, The Rotary Club of Cork or one of the other organisations I am involved with. […]